AUSTRALIA, BRAZIL, CANADA, NORTH AMERICA, OCEANIA, SOUTH AMERICA â€” Wednesday, June 22, 2011 8:30
3 Very Cool Global Experiential Campaigns
Red Cross Banner Advertisement: A Lesson in Powerful Engagement
Friday, April 29, 2011 14:08
This newÂ interactive banner advertisement from Red Cross does an exceptional job of engaging consumers with the core values of the brand. I was really impressed with how simplistic yet powerful engagement with theÂ banner was. This world class banner was produced byÂ Costa Rican agency Jotabequ. The very nature of this interactive banner really empowers users. You are saving the mans life. […]
VW use banner advertisement game to engage audience
Wednesday, April 13, 2011 7:00
VW of Germany are getting creative with their online banner advertising. They are now using a Banner Ad Game to engage their online audience. Created by Brazilian agency Almap BBDO the game is fun experience for the user. Come and try the game for yourself and see if you agree with us about how they could have done better.
Twitter TV is here!
Monday, March 21, 2011 6:00
Twitter TV does exist! Is this just plain geeky, funny or weird? Read our article to learn about this new site that is proving very popular in Brazil and will no doubt become known globally.
New Translator App that can read signs and menus
Tuesday, March 15, 2011 19:30
Finally a translator app that can read text and translate it for you. Using new Augmented Reality technology this app reads printed text on street signs, menus and more, then translates it to English on the screen of your iPhone. Augmented Reality is the future of mobile apps. Read on to learn more.
How To Use Google Alerts For Online Reputation Management.
Tuesday, January 25, 2011 15:46
How do you know who is talking about your brand online? Google Alerts is an effective free option to manage the reputation of your brand online. Online reputation management is the practice of consistent online research and analysis your brands reputation. Word of mouth can spread across the globe in a matter of minutes. Which is great for viral marketing […]
What is the most popular social network in Brazil?
Tuesday, January 25, 2011 15:42
Brazil is one of the few countries in the world where the Google owned Orkut Social Network succeeded. Why is it more popular than Facebook, which is the dominant social networking platform in most other countries. What opportunities does this open up for digital advertising and marketing professionals? How do you reach your consumers on Orkut? We explain how you can use this social networking platform to reach your target audience in Brazil.