Sunday, January 8, 2012 12:58
When the topic of B2B Social Media Marketing is brought up most of us will automatically think of LinkedIn. Which is normally a great place to start. However, when your local market strategy includes China forget it. The Chinese Social Media B2B landscape is very different but no less influential than the west.
Saturday, June 4, 2011 13:07
Baidu, the Chinese search engine recently allowed an it’s homepage (June 1st). China Internet Watch reported the news and after investigating we found that Baidu had in fact allowed the Letao brand to advertise on their homepage. As you can see from the screenshot below (courtesy of China Internet Watch), the homepage features an ad for Letao, an online shoes [...]
Tuesday, May 17, 2011 8:00
An insightful presentation on Mobile Marketing in China the worlds largest mobile internet market.
Monday, April 25, 2011 7:00
Japan has always been very different to the rest of the international markets and it can be daunting knowing which search engines you should be paying attention to for SEO and SEM. We’ve researched the Top 10 most popular Japanese Search Engines to make life easier for you.
Thursday, April 21, 2011 7:00
Taiwan has become a sort of Facebook country. The rapid growth is mainly due to the popularity of social gaming. Happy Harvest, the Chinese version of Farmville is bringing more and more Taiwanese users to Facebook.
Monday, April 18, 2011 7:00
RenRen is the most popular chinese social network and with Facebook banned by the Chinese government, it looks like it will continue to dominate for a long time to come. This article covers the key facts every marketing professional needs to know about this social media platform.
Tuesday, April 12, 2011 7:00
A 3D Porn movie has hit the screens in Hong Kong. Aptly named Sex and Zen: Extreme Ecstasy! The movie is proving hugely popular with the mainland Chinese audience. The Guardian reported the £2m film was driving tour groups of Mainland Chinese to Hong Kong to watch the uncut version. It was only a matter of time before the early [...]
Monday, April 11, 2011 7:00
Facebook in China? Could it soon be a reality? The social network is currently blocked in China but it seems they may have found a way around the Chinese government ban. If a recent rumour turns out to be true we may soon be seeing a brand new social network open it’s digital doors to the people of China. In a [...]
Sunday, April 3, 2011 11:56
Google Adwords is doing very well and if you’re really serious about targeting Japanese customers, it seems to be a very profitable way to reach for more customers. Additionally, using the Google Display Network, you could reach users all over the web in Japan.